Tempo
Molson
All beverage brands want to own a moment, we wanted to own your entire day.
Ask
Develop a line-up of new products that appeals to a new generation of beverage consumers that deliver against their needs and beliefs.
Truth
Gen-z are occasion driven, there's a drink for every occasion.
Idea
Tempo - a line of cold brew teas named after specific times. These drinks help you dictate the pace of your day as you wish to recharge, replenish, and relax.
![](https://cdn.myportfolio.com/c3239a2e-ec9c-4285-b709-2bcce0a05a97/69dc8ad5-d1aa-4d34-971b-d816859c1814_rw_3840.png?h=309365e980d8c6371ef78f4305ed33a0)
![](https://cdn.myportfolio.com/c3239a2e-ec9c-4285-b709-2bcce0a05a97/612f0f43-db12-4e2d-805e-409a03743bdc_rw_3840.png?h=fd69a587d7ff2caad049e838a1613cd7)
![](https://cdn.myportfolio.com/c3239a2e-ec9c-4285-b709-2bcce0a05a97/e85150a7-0a4f-4b70-8a8d-03d650aa9e5a_rw_3840.png?h=30ef8b9d3082ce5b3b869b17103a178d)
![](https://cdn.myportfolio.com/c3239a2e-ec9c-4285-b709-2bcce0a05a97/b7c313e3-5815-4457-b826-0b0f955dbeb2_rw_3840.png?h=8d5ccae62219807cc88bb777c7f0aa7f)
Creative:
Ryan Cookish - AD
TJ Edwards - AD & CW
Aliaa Kurdi - AD & CW
Jean Richardson - AD & CW
Sam Skorobogatov - AD
Strategy:
Ryan Murray
Sameer Mittal
Social:
Sara Ammari